AI video model comparison: Kling 3.0, Seedance 2.0, Hailuo, and LTX Video

I spent a week running the same prompts through four AI video models on MakeClipAI. Same text, same scene descriptions. The goal: figure out which model to use for which scenario.

Here's the guide I wish I had when I started.

The models I tested

MakeClipAI gives you access to multiple models under one account. The four I tested are:

• Kling 3.0 — Kwai's video model. Known for cinematic motion and polished commercial looks.
• Seedance 2.0 — A Japanese model from Marvelous. Strong on character animation and expressive motion.
• Hailuo — Minimax's video model. Good for stylized, artistic visuals with a softer natural look.
• LTX Video — Focused on speed. Lower quality ceiling but much faster generation.

Test 1: Product reveal — "a luxury watch on a wooden surface, slow camera orbit, soft studio lighting"

Verdict for product reveals: Use Kling. It's built for this.

Test 2: Character animation — "a dancer in a flowing dress, expressive movement, warm sunset lighting"

Verdict for character animation: Seedance 2.0 handles expressive motion best. Hailuo is a nice alternative if you want a stylized look.

Test 3: Fast turnaround — "a social media ad for a coffee shop, 5-second clip"

Verdict for speed: LTX Video when you need something fast. Kling when you need it to look great.

Credit costs compared

The expensive models aren't always the right choice. I've saved a lot of credits by using LTX for early drafts and switching to Kling or Seedance for the final version.

My decision framework

I use this mental model now:

Kling → Product demos, commercial ads, anything that needs to look premium Seedance → Character animation, dance, expressive scenes, lifestyle content Hailuo → Artistic projects, stylized visuals, creative concepts LTX → First drafts, social media throwaways, testing prompt ideas before using the expensive models

Bottom line

The best model isn't the most expensive one. It's the one that matches what you're trying to make.

If you're making a product video for your Shopify store, don't use Seedance — use Kling. If you're animating a character dance, don't use LTX — use Seedance.

Get specific about what you need, then pick the model that's built for it. Your videos (and your credit balance) will thank you.

For multi-scene projects, AI Director mode automatically selects the best model for each scene and handles the breakdown — no manual model switching needed.