Privacy Policy

Scope

This Privacy Policy explains how MakeClipAI collects, uses, shares, and protects personal data when you use our website, product, and support channels.

Data We Collect

We may collect the following categories of data:

• Account Data: Name, email address, profile image, authentication identifiers, and account role.
• Session and Device Data: IP address, user agent, browser/device metadata, locale, and security/session cookies.
• Generation Data: Prompts, model settings, input image URLs, generated media metadata, task status, and moderation metadata.
• Support and Reporting Data: Messages sent through support, abuse reports, and DMCA notices/counter-notices.
• Billing Data: Subscription status, payment identifiers, invoices, and related billing metadata from our payment providers.
• Analytics Data: Product usage and performance data collected via analytics tools when enabled and permitted by your cookie preferences.

How We Use Data

We use personal data to:

• Provide and maintain account, generation, and showcase features.
• Detect abuse, enforce our policies, and operate safety/moderation systems.
• Process payments, manage subscriptions, and prevent fraud.
• Respond to support requests, abuse reports, and legal notices.
• Improve product performance, reliability, and user experience.
• Comply with legal obligations and enforce our Terms and AUP.

AI Providers and Processing

When you submit prompts or generation inputs, relevant request data is sent to third-party AI providers to process your request (for example, fal.ai, kie.ai, and other configured model vendors). These providers process data under their own terms and privacy policies.

Analytics and Cookies

We use essential cookies required for authentication, session continuity, security, and core product functionality.

We may also use optional analytics tools (such as PostHog, Google Analytics, Vercel Analytics, Speed Insights, Plausible, Umami, Clarity, OpenPanel, DataFast, Seline, and similar configured providers) only where enabled by configuration and permitted by your cookie preferences. You can change your preferences at any time.

Payment Processing

All payments are processed by Creem.io (and, where configured, other payment processors such as Stripe). We do not store full card numbers. Payment data is handled by the payment provider under their security and compliance obligations.

Legal Bases (EEA/UK)

Where applicable, we process personal data under one or more legal bases:

• Performance of a contract (to provide the services you requested).
• Legitimate interests (service security, abuse prevention, product improvement).
• Consent (for non-essential cookies/analytics where required).
• Legal obligations (regulatory or legal compliance).

International Transfers

We may transfer and process data outside your country of residence through our infrastructure and service providers. We use appropriate safeguards where required by law.

Data Retention

We retain data for as long as needed for service delivery, security, legal obligations, and dispute handling, including:

• Account/session records while your account is active and for a limited period afterward.
• Generation/task and moderation records for operational, abuse-prevention, and audit needs.
• Billing records for legally required accounting and tax periods.
• Abuse/DMCA records for legal compliance and repeat-infringer handling.

Data Sharing

We share data with service providers strictly as needed to operate the service, including:

• AI model and inference providers.
• Cloud hosting/storage/CDN providers.
• Payment providers and fraud/risk providers.
• Analytics providers (subject to consent where required).
• Email/support providers.
• Legal authorities when required by law.

Your Rights

Depending on your location, you may have rights to:

• Access personal data we hold about you.
• Correct inaccurate or incomplete data.
• Delete your account and associated personal data (subject to legal retention obligations).
• Object to certain processing or request restriction.
• Withdraw consent for optional cookies/analytics.
• Request data portability where applicable.

You can request account deletion from account settings or contact support for rights requests.

Security

We implement technical and organizational measures to protect personal data. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Children

Our service is not intended for children under the age required by applicable law in your jurisdiction. Do not use the service if you are below the minimum legal age.

Changes to This Policy

We may update this Privacy Policy from time to time. Material changes are posted on this page with an updated effective date.

Contact Us

For privacy questions or rights requests, contact us at support@makeclipai.com.